Stop Chasing Attention.

Build Authority That Compounds.

Podcast guesting only really works when it’s treated like infrastructure — not a one-off tactic.

Finally get the Authority Engine that gets you booked you more of the right conversations, turns your expert conversations into indexed, machine-readable credibility that accelerates trust, sales, and market positioning.

How it works

We don’t just “book podcasts.”
We build authority infrastructure for revenue-generating businesses.

The Future of Visibility Isn’t SEO — It’s Conversation.

Trusted by operators who already invest in growth

Used alongside:

  • PR retainers

  • SEO Teams

  • Paid Media

  • Sales-led GTM motions

PodGuest is the authority layer that makes everything convert faster.

Learn more about how it works

Our SmartMatch Guests Are Showing Up Everywhere

P&G
The Princes Trust
PWC
NHS
Virgin Mobile
Kimberley-Clark

THE PROBLEM

Visibility Isn't the Problem

Trust Is.

Most businesses don't struggle with traffic.

They struggle with credibility at the moment of decision.

  • Sales cycles drag on

  • Prospects need "time to think"

  • Differentiation sounds the same everywhere

Authority fixes this — but only when it’s systematic, not sporadic.

Random podcast appearances don’t compound.
Founder-led personal branding doesn’t scale.

Podcast Guesting is the fastest way to build trust, visibility, and discoverability in the age of AI.

THE SOLUTION

The PodGuest Authority Engine™

A repeatable system that not only books more of the right conversations, on the right shows, but also converts expert conversations into indexed authority assets that compound trust across search, sales, and AI-driven discovery.

This is not exposure.
This is infrastructure.

This is the missing layer.


Podcasting helps you “own the conversation” both literally and algorithmically, by turning human connection into digital credibility that AI recognizes, recommends, and amplifies.” — Lee-Anne Scott, PodGuest Founder

Why Podcasting:

  • Conversations create context.

  • Context builds trust.

  • Trust fuels recommendations — by people and by AI.

HOW IT WORKS

PodGuest

The system that combines the storytelling power of the human voice with our precision SmartMatch™ tech and infrastructure.

The key to turning your conversations into measurable ROI.

How it works:

More Than Bookings - You Get FULL Visibility Infrastructure.

1. SmartMatch Intelligence

We place you only on relevance-scored shows aligned to your ICP, category, and message.

No spray-and-pray.
Host trust is protected.

2. Host-Ready Standard

Every guest meets a strict readiness standard so hosts say yes (and invite you back.)

Authority is borrowed before it’s earned.

3. Weekly Authority Throughput

Consistent weekly placements create momentum.
Momentum creates recognition.
Recognition compounds.

4. Authority Capture

Every appearance is converted into:

- Full transcript

- Entity extraction

- Semantic Authority signals

5. AEO Conversion

We turn conversations into machine-readable authority assets designed for:

- Search

- Sales enablement

- AI answer engines

Your expertise keeps working long after the episode airs, so you show up in all the right places.

→ No more guesswork. No more endless follow-up.
→ Just visibility that converts.

Outcomes

What you actually get

Every guest appearance creates authentic, conversation-based content that fuels exactly the kind of trust, brand mentions, and semantic authority that AI (and humans) thrive on.

  • Qualified, SmartMatched Authority Appearances every month

  • Indexed credibility assets you own

  • Faster sales conversations

  • Stronger, recognised positioning in your category

  • Authority that compounds without Founder time

This is why PodGuest used alongside, not instead of PR, SEO and Paid Media

Real Results:

5X RESPONSE RATE WITH VALIDATED EMAILS

Hosts recognise our guests are of a higher quality and better prepared.

CUT MANUAL WORK BY 95%

The whole process is done for you, you just need to show up and shine.

FIND PODCASTS OTHER PLATFORMS MISS

100% of active podcasts are tracked, analyzed, and enriched with additional data

→ Expert-level targeting without adding specialists staff.

Human Connection + Smart Strategy

Who PodGuest Is For

Every guest appearance creates authentic, conversation-based content that fuels exactly the kind of trust, brand mentions, and semantic authority that AI (and humans) thrive on.

PodGuest Is For You If:

  • You're doing $500k+ in ARR

  • You sell B2B or high-ticket B2B2C

  • Your ACV is $3k+

  • You already invest in growth

  • You want to systemise Authority

  • You understand that AEO is the deeper layer beyond the ego-boost of getting booked, that drives results

PodGuest Is Not For You If:

  • Creators chasing exposure and easy fame

  • Unfunded or Pre-revenue Early-stage founders

  • Coaches under $20k/month

  • If you're looking for 'quick-fix'

  • You don't understand the 'why' of AEO strategy

→ Expert-level targeting without adding specialists staff.

Booking Solution Comparison

Booking Tools vs PodGuest vs Booking Agents

Here's how PodGuest differs from a DIY booking tool and a traditional booking agent.

Booking Tools

Do-It-Yourself, Cheap

Smart & Scalable

PodGuest

Full Authority Infrastructure

Booking Agents

Fully Managed, Expensive

What You Get

DIY-heavy — you still research, pitch, and follow up manually.

 

Slow — depends on your effort.

 

Low ($50–$100/month) but you do the work.

 

Dependent on your time and skill.

 

None.

 

Ignored.

 

Transactional

 

Short-term visibility only

 

Solopreneurs testing the waters.

 

SmartMatched Outreach — Deep AI Analysis runs 24/7 while you focus on interviews.

 

Scales infinitely — Steady data-driven workflows mean more consistent opportunities.

 

$997/month — automation precision with agency-level quality

 

SmartMatch™ Precision — 50+ data points for perfect-fit shows.

 

Full tracking from pitch → booking → pipeline impact.

 

Integrated AEO strategy — every interview boosts AI visibility

 

Relational + Scalable — automation builds authentic connections beyond bookings.

 

Compounding authority engine — builds brand trust and discoverability, consistently.

 

Visionary founders ready for scalable, data-driven visibility + measurable ROI.

 

Done-for-you but limited by human capacity.

 

Throttled by agent availability

 

High ($2K–$5K/month) + setup fees.

 

High-touch but fewer bookings.

 

Pipeline Tracking Rarely included

 

AEO ignored.

 

Relational but limited

 

Moderate but capped by capacity

 

Founders wanting white-glove service

 

Workload

 

Speed & Scale

 

Cost

 

Results Quality

 

Pipeline Tracking

 

AEO (Answer Engine Optimization)

 

Relationship BuildingNew Feature

 

Visibility & ROINew Feature

 

Who It’s ForNew Feature

 
From $69

Up to $300/month

$997

Smart, Scalable

From $1,500

Up to $8,000/month

Click to sign-up

Get placed with PodGuest’s done for you precision-matched podcast booking system.

15+ hr/w wasted on DIY guesting

The Old Way:

  • Spray & Pray: Pitching podcasts cold without any strategy

  • Hours Wasted Manually researching shows one by one

  • Writing awkward personalised intro emails (again)

  • Getting ghosted by hosts—or worse, booked on misaligned, low quality shows

  • Trying to Track everything in spreadsheets and sticky notes

15+ hr/w saved with PodGuestAI

The SmartMatch™ Way:

  • 50+ data points matched—audience, tone, energy, goals and more

  • Proven Frameworks to demonstrate relevance in every pitch, sent every week, on your behalf

  • Outreach and follow-ups done for you—no chasing required

  • High-converting guest sheet delivered to every host, increasing acceptances

  • Client dashboard tracks matches, bookings & pipeline growth

  • Schema Mark-ups for all your appearances to feed the recommendation engine.

Why send another cold pitch when PodGuest knows where you actually belong?

The Smarter Way to Book Podcasts Appearances

Get SmartMatched & Pitched To Perfect-Fit Podcasts On Autopilot, Every Week

Podcasting In Numbers

584.1M

Estimated Podcast listeners for
2025. (↑15.6%)

Your ICP is listening.

4.2M

Registered podcasts, only 720k produce weekly. You only get pitched to active shows.

100X

A podcast listener is 100x more valuable than an engagement on social media.

19 Points

Podcasting is most trusted medium and outperforms social by up to 19 pts.

400M

Dec '24, YouTube accounted that 400M hours of podcasts were consumed on smart TVs

Why PodGuest?

PodGuest isn't like other booking platforms

Most podcast services sell bookings.

PodGuest builds your authority infrastructure so your conversations establish and compound your authority.

Traditional booking agencies limit your appearances according to their capacity. Other tools create more work for you.

We deliver a steady flow of guesting opportunities to establish needle-moving authority. We guarantee that each show is part of a larger, strategic system designed to establish you as the recognised authority, and recommended voice. To increase sales and deepen your digital footprint.

PodGuest is more than just booking—it’s a full visibility & growth engine.

PodGuest separates the signal from the noise, so you only get booked on podcasts worth your time.

Our average client gets 4+ bookings in the first 30 days.

Still Have Questions?

What type of podcasts will I be pitched to?

Only shows that are strategically aligned with your goals, audience, and expertise.
Our SmartMatch system analyzes 50+ data points including niche, audience size, tone, geography, and guest fit so your pitches land in the right inboxes.

What if I already pitch myself?

That’s great! PodGuest will amplify your efforts by finding shows you haven’t discovered—and doing the outreach on your behalf.
It’s like hiring a data-powered booking team… without lifting a finger.

Do you guarantee bookings?

We guarantee outreach to high-quality, relevant podcasts each week—and a system optimized to get you booked.
While we can’t force a host to say yes, our SmartMatch™ targeting and personalized outreach are engineered for maximum acceptance. Most clients see their first bookings within 10–14 days.

Do I need to approve every pitch?

Nope! PodGuest is built to save you time.
We handle the targeting, pitch writing, and follow-ups. You’ll receive updates and booking notifications—but we don’t require you to manually review every message.

How many bookings will I get?

We can't guarantee a specific number of bookings, as there are too many variables at play. What we can guarantee is this is the most efficient outreach system, designed specifically for podcast guesting, leveraging our relationships in the podcast space, our vetted database, and automated outreach engine to grow your credibility, authority, and leads.

Can I cancel the monthly service?

Yes, there is no lock-in, cancel anytime and finish out the month. Most clients stay 6+ months. Note: This is a digital service product, there are no refunds.

Can you help me prep for interviews?

Our Gift to You: You’ll get instant access to our Strategic Guesting Training Vault, including everything you need to nail your interviews, build authority fast, and turn guest spots into growth. These modules are usually only available to our high-ticket Podcast Growth clients, but you’re getting them free when you join this system.

Will someone be managing my bookings for me?

No, this is a smart automated outreach system designed to do the heavy lifting for you. It matches, delivers, and follows up using proven campaigns, without requiring ongoing manual effort. If you'd like hands-on support with scheduling or communication, we offer an upgrade path. Just contact support to explore options.

Can I pause my subscription?

Yes! You can pause or cancel at any time.
We recommend staying active for at least 90 days to fully leverage momentum and compounding visibility—but you’re in control.

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PodGuest

Smart Outreach. Scalable Authority.

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Podcast Intelligence

100% Active Podcasts Analyzed

Excellence

Be Heard. Be Trusted. Be recommended

Full Visibility Infrastructure

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